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Digital Content Strategist

Durham, NC 27713

Posted: 05/26/2023 Employment Type: contract Industry: IT Job Number: 26240 Pay Rate: 26-29/hr

Job Description

HYBRID WORK SCHEDULE (3 days/week in office). Opening with our client located in the Raleigh-Durham, NC area for a Digital Content Strategist.

This role will focus on various areas of content management related to the field of agronomy and seed production and harvesting. Looking for someone with a journalism and production background who can work with writers and editors and create engaging and targeted digital content.

You will manage and oversee the development, curation, distribution, and strategic efforts of creating messaging to inform and delight growers, retailers and distributors via web, mobile, and other platforms.

Responsibilities
  • Collaborate with the communications, legal, field operations, campaign managers, customer service, customer excellence, freelancers, and marketing teams to ensure alignment across short and long term initiatives and on-brand creative execution
  • Take ownership of editorial calendar, developing content topics, content syndication and repurposing, analytics and monitoring of user performance engagement metrics/reports
  • Contribute to the development of the Content Strategy that can help the agriculture group reach its traffic goals and promote a consistent brand identity
  • Optimize content according to SEO with keen attention to details (edit and proofread content)
  • Manage content distribution to online channels (i.e. social media, grow smart live, etc.)
  • Audit the existing content archive for brand voice, relevance, and optimization for repurposing and syndication
  • Research competitors to find content gaps and keyword gaps

Requirements
  • Bachelor's Degree in Journalism, Communications or related field
  • Proven experience with the creation of digital content as well as being able to manipulate the content based on the targeted media (i.e. blogs, U-tube, channels, etc.) to maximize the best fit.
  • Solid journalism and media production skills (News, Media, TV)
  • Experience on getting attention quickly and keeping the attention within a specific digital media
  • Prior SEO copywriting, editing, proof reading and blogging experience
  • Content Management System proficiency
  • Project Management and strategic planning
  • Creative, Video and Graphic Design skills preferred

Hybrid - Digital Content Strategist - 26240
 

Additional Information

Oxford Solutions is a professional staffing firm that specializes in the placement of talented professionals into challenging, career-enriching opportunities. We're based in Pittsburgh, PA, but we have openings with major clients located nationwide. We provide multiple avenues of employment to include contract, contract-to-hire and direct placement. Our well-trained staff of recruiters will work with you to help land your first job or your dream job and strive to always affect people's lives in a positive way.

Meet Your Recruiter

Alexis Wirfel

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