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Lead Generation Manager

Wexford, PA 15090

Posted: 04/19/2023 Employment Type: Direct Hire Industry: Sales/Business Development Job Number: 26149 Pay Rate: 50K-60k

Job Description


As Lead Generation Manager you are responsible for generating leads with goals and performance incentives to ensure the sales team has a steady flow of potential customers and to drive revenue companywide.

  • Analyze and target potential buyer personas
  • Conduct multi-channel marketing campaigns
  • Create campaigns that include:
    • Calls to Action
    • Landing Pages
    • Email
    • Webinars
    • Social Media
  • Provide metrics on lead generation including automated reporting and dashboards to show lead generation efforts and conversion metrics from visitor to sales.
  • Manage Google Ad-Words campaigns through 3rd Party Vendor
  • Work with 3rd party firm to adjust google ad-words to ensure most effective ROI.
  • Implement and manage lead nurturing campaigns
  • Create automated workflows using marketing automation software that nurtures leads over time to promote future sales for leads.
  • Qualifications and Skills
    • Bachelor’s degree in Marketing or Business Administration preferred
    • 3+ years of experience with proven track record of multi-channel lead generation
    • Experience with marketing automation platforms
    • Experience with CRM platforms
    • Experience with Google Adwords
    • Experience with B2B social media strategy
    • Experience with direct email marketing
    Sales Lead Generation Manager - 26149



Additional Information

Oxford Solutions is a professional staffing firm that specializes in the placement of talented professionals into challenging, career-enriching opportunities. We're based in Pittsburgh, PA, but we have openings with major clients located nationwide. We provide multiple avenues of employment to include contract, contract-to-hire and direct placement. Our well-trained staff of recruiters will work with you to help land your first job or your dream job and strive to always affect people's lives in a positive way.

Meet Your Recruiter

Jordan Dykla

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